TEDx Verbania 2024

Behind Carbon Calulations and Climate Action at TEDx Verbania

Mission

Committed to full transparency

When we got the opportunity to create a physical experience for TEDx Verbania, we knew we wanted to do more than just "go green." Our goal was to build a space that was fun, immersive, and capable of connecting people, all while being upfront about our environmental impact.

So, we rolled up our sleeves to calculate emissions, identified some tricky supply chain gaps, and did our best to stay honest about the good, the bad, and the not-quite-there-yet. No perfection here, but plenty of accountability.

Footprint

Our footprint: 926.81 kg of CO₂e

These are the total emissions of bringing our #goodspace to life. How we calculated that? With the 2030 Calculator, a handy tool that helps break down emissions into tangible chunks like materials, manufacturing, packaging, transportation, and energy use. It helped us spot areas to improve while keeping our calculations as thorough as possible. For travel-related emissions, we turned to the MyClimate CO₂ Calculator to keep things on point.

Total Carbon Footprint

896.12 kg of CO₂e

Products Weight

33.69 kg

Total Distance

40445.5 km

Material acquisition

112.09 kg

12.51 %

Material Processing

2.47 kg

0.28 %

Assembly

655.03 kg

73.10 %

Packaging

9.64 kg

1.08 %

Distribution

13.91 kg

13.04 %

Material acquisition

112.09 kg

12.51 %

Material Processing

2.47 kg

0.28 %

Assembly

655.03 kg

73.10 %

Packaging

9.64 kg

1.08 %

Distribution

13.91 kg

13.04 %

Material acquisition

112.09 kg

12.51 %

Material Processing

2.47 kg

0.28 %

Assembly

655.03 kg

73.10 %

Packaging

9.64 kg

1.08 %

Distribution

13.91 kg

13.04 %

Want the full breakdown?

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Action

Doing more than just offsetting

Offsetting our emissions was just the start. We wanted to go further and make a climate-positive mark. That’s why we acquired 2 tons of CO₂e carbon credits from CO2GESTIÓN, a government-certified initiative by the Spanish company GESFORMA.

Their work goes beyond carbon reduction—they combat climate change through reforestation and carbon absorption projects. By planting forests in rural Spain, they restore ecosystems, support local economies, and offer sustainable ways for businesses to offset their footprints.

Curious about your own carbon footprint?

Check out the WWF Carbon Calculator —the only easy-to-use tool in Italian, with no sneaky product placement at the end!

Elements

Because every choice matters

Every element of our goodspace was carefully considered, reused where possible, and responsibly sourced. Here's how we approached it:

What we reused

  • Ventilators: To keep the air moving

  • Bluetooth Speaker: For the background music

  • Smart Light Bulb: To set the atmosphere

  • Light Bulb Sockets: Because you can’t have lights without them!

  • Pens: For you to leave your marks

  • goodbase Branded Clothing: So our team was easy to spot

What we bought (and will reuse again)

  • Air Pump: Because blowing up 600 balloons with our mouths wasn’t an option

  • Fog Machine and Liquid: For that touch of magic.

  • Curtain and Bar: To keep the balloons inside the room.

  • Red Film: To change the color of the room's existing lighting

What didn’t work out

  • 1st Fog Machine: Arrived broken. We recycled it properly.

  • 1st Curtain Bar: Delayed delivery = canceled order.

What we couldn’t measure
Some things, like video calls or on-site electricity use, didn’t make it into our numbers. But, to make up for this, we offset a little extra than necessary—just to be sure.

CO₂e Breakdown

Airpump

Material acquisition

5.51 kg

Material Processing

N/A

Assembly

56.35 kg

Packaging

1.47 kg

Distribution

0.19 kg

Material acquisition

5.51 kg

Material Processing

N/A

Assembly

56.35 kg

Packaging

1.47 kg

Distribution

0.19 kg

Material acquisition

5.51 kg

Material Processing

N/A

Assembly

56.35 kg

Packaging

1.47 kg

Distribution

0.19 kg

Fog Machine Liquid

Material acquisition

10.42 kg

Material Processing

N/A

Assembly

0.34 kg

Packaging

0.26 kg

Distribution

0.58 kg

Material acquisition

10.42 kg

Material Processing

N/A

Assembly

0.34 kg

Packaging

0.26 kg

Distribution

0.58 kg

Material acquisition

10.42 kg

Material Processing

N/A

Assembly

0.34 kg

Packaging

0.26 kg

Distribution

0.58 kg

Fog Machine (broken)

Material acquisition

2.03 kg

Material Processing

2.39 kg

Assembly

146.31 kg

Packaging

1.31 kg

Distribution

0.38 kg

Material acquisition

2.03 kg

Material Processing

2.39 kg

Assembly

146.31 kg

Packaging

1.31 kg

Distribution

0.38 kg

Material acquisition

2.03 kg

Material Processing

2.39 kg

Assembly

146.31 kg

Packaging

1.31 kg

Distribution

0.38 kg

Fog Machine

Material acquisition

32.38 kg

Material Processing

N/A

Assembly

438.45 kg

Packaging

1.77 kg

Distribution

1.2 kg

Material acquisition

32.38 kg

Material Processing

N/A

Assembly

438.45 kg

Packaging

1.77 kg

Distribution

1.2 kg

Material acquisition

32.38 kg

Material Processing

N/A

Assembly

438.45 kg

Packaging

1.77 kg

Distribution

1.2 kg

Helium

Material acquisition

29.39 kg

Material Processing

N/A

Assembly

8.35 kg

Packaging

1.77 kg

Distribution

0.03 kg

Material acquisition

29.39 kg

Material Processing

N/A

Assembly

8.35 kg

Packaging

1.77 kg

Distribution

0.03 kg

Material acquisition

29.39 kg

Material Processing

N/A

Assembly

8.35 kg

Packaging

1.77 kg

Distribution

0.03 kg

Balloons

Material acquisition

12.33 kg

Material Processing

0.06 kg

Assembly

1.78 kg

Packaging

0.57 kg

Distribution

0.27 kg

Material acquisition

12.33 kg

Material Processing

0.06 kg

Assembly

1.78 kg

Packaging

0.57 kg

Distribution

0.27 kg

Material acquisition

12.33 kg

Material Processing

0.06 kg

Assembly

1.78 kg

Packaging

0.57 kg

Distribution

0.27 kg

Car: Milan > Verbania 5/12

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Train: Turin > Milan 14/12

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

6.1 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

6.1 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

6.1 kg

Car: Milan > Verbania 14/12

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

50 kg

Electric Car: Navigli > San Siro

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

1 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

1 kg

Material acquisition

0 kg

Material Processing

0 kg

Assembly

0 kg

Packaging

0 kg

Distribution

1 kg

Curtain and Film

Material acquisition

15.64 kg

Material Processing

0.01 kg

Assembly

2.77 kg

Packaging

2.77 kg

Distribution

2.77 kg

Material acquisition

15.64 kg

Material Processing

0.01 kg

Assembly

2.77 kg

Packaging

2.77 kg

Distribution

2.77 kg

Material acquisition

15.64 kg

Material Processing

0.01 kg

Assembly

2.77 kg

Packaging

2.77 kg

Distribution

2.77 kg

Bar

Material acquisition

4.31 kg

Material Processing

N/A

Assembly

0.56 kg

Packaging

0.27 kg

Distribution

8.49 kg

Material acquisition

4.31 kg

Material Processing

N/A

Assembly

0.56 kg

Packaging

0.27 kg

Distribution

8.49 kg

Material acquisition

4.31 kg

Material Processing

N/A

Assembly

0.56 kg

Packaging

0.27 kg

Distribution

8.49 kg

Printed Materials

Material acquisition

0.08 kg

Material Processing

0.01 kg

Assembly

0.12 kg

Packaging

0 kg

Distribution

0 kg

Material acquisition

0.08 kg

Material Processing

0.01 kg

Assembly

0.12 kg

Packaging

0 kg

Distribution

0 kg

Material acquisition

0.08 kg

Material Processing

0.01 kg

Assembly

0.12 kg

Packaging

0 kg

Distribution

0 kg

Closing

This is just the beginning

Our commitment to sustainability doesn’t stop here. At goodbase, we believe that transparency drives action. By sharing our journey—challenges and all—we hope to inspire others to take steps toward a more sustainable future.